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Medicated Skin Care in Hungary

July 2012 | 37 pages | ID: M945848233FEN
Euromonitor International Ltd

US$ 990.00

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2011 WAS QUITE EVENTLESS IN MEDICATED SKIN CARE. MANUFACTURERS DID NOT LAUNCH NEW PRODUCTS IN THE CATEGORY, THEY WERE NOT ESPECIALLY INNOVATIVE REGARDING ADVERTISING, AND THUS CONSTANT SALES GROWTH REMAINED MARGINAL. MEDICATED SKIN CARE HAS BEEN FACING STRENGTHENING COMPETITION FROM THE COSMETICS INDUSTRY FOR YEARS, WHICH SIGNIFICANTLY THREATENS SALES OF SOME CATEGORIES, SUCH AS ACNE TREATMENTS. COSMECEUTICALS RECOGNISED THE NEED FOR MEDICATED SKIN CARE PRODUCTS AND LAUNCHED WHOLE PRODUCT...


Euromonitor International's Medicated Skin Care in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Antiparasitics/Lice (Head and Body) Treatments, Antipruritics, Cold Sore Treatments, Haemorrhoid Treatments, Hair Loss Treatments, Medicated Shampoos, Nappy (Diaper) Rash Treatments, Paediatric Medicated Skin Care, Topical Allergy Remedies/Antihistamines, Topical Antifungals, Topical Germicidals/Antiseptics, Vaginal Antifungals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Medicated Skin Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
MEDICATED SKIN CARE IN HUNGARY
Euromonitor International
July 2012

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Medicated Skin Care by Category: Value 2006-2011
  Table 2 Sales of Medicated Skin Care by Category: % Value Growth 2006-2011
  Table 3 Medicated Skin Care Company Shares by Value 2007-2011
  Table 4 Medicated Skin Care Brand Shares by Value 2008-2011
  Table 5 Hair Loss Treatments Brand Shares by Value 2008-2011
  Table 6 Forecast Sales of Medicated Skin Care by Category: Value 2011-2016
  Table 7 Forecast Sales of Medicated Skin Care by Category: % Value Growth 2011-2016
Egis Gyógyszergyár Nyrt in Consumer Health (hungary)
Strategic Direction
Key Facts
  Summary 1 Egis Gyógyszergyár Nyrt: Key Facts
  Summary 2 Egis Gyógyszergyár Nyrt: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 3 Egis Gyógyszergyár Nyrt: Competitive Position 2011
Meditop Gyógyszeripari Kft in Consumer Health (hungary)
Strategic Direction
Key Facts
  Summary 4 Meditop Gyógyszeripari Kft: Key Facts
  Summary 5 Meditop Gyógyszeripari Kft: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 6 Meditop Gyógyszeripari Kft: Competitive Position 2011
Naturland Magyarország Kft in Consumer Health (hungary)
Strategic Direction
Key Facts
  Summary 7 Naturland Magyarország Kft: Key Facts
  Summary 8 Naturland Magyarország Kft: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 9 Naturland Kft: Competitive Position 2011
Executive Summary
Moderate Growth With Decreasing Constant Sales
Manufacturers Invest Heavily in Advertising
Multinationals Dominate Consumer Health
Chemists/pharmacies Preserves Its Leading Role in Distribution
Steady Growth Is Predicted Over Forecast Period
Key Trends and Developments
Lengthening Economic Crisis, Deepening Debt Crisis
Pharmacies in Difficult Situation
Moderate Product Development, Massive Advertising
Central European Regulation of Health Claims Determines Innovation Trends in Vitamins and Dietary Supplements
New Age Arrived for Smokers
Market Indicators
  Table 8 Consumer Expenditure on Health Goods and Medical Services 2006-2011
  Table 9 Life Expectancy at Birth 2006-2011
Market Data
  Table 10 Sales of Consumer Health by Category: Value 2006-2011
  Table 11 Sales of Consumer Health by Category: % Value Growth 2006-2011
  Table 12 Consumer Health Company Shares 2007-2011
  Table 13 Consumer Health Brand Shares 2008-2011
  Table 14 Penetration of Private Label by Category 2006-2011
  Table 15 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
  Table 16 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
  Table 17 Forecast Sales of Consumer Health by Category: Value 2011-2016
  Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
  Summary 10 OTC Switches 2009-2011
Sources
  Summary 11 Research Sources


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