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Incontinence in Nigeria

March 2016 | 17 pages | ID: I048FFA79A9EN
Euromonitor International Ltd

US$ 990.00

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Retail sales of incontinence products in Nigeria are relatively low at just 4.5 million units in 2015, as many consumers remain unaware of their availability given distribution is mostly through chemists/pharmacies. Stigma surrounding incontinence also means many consumers suffer silently or use alternatives such as sanitary pads. Furthermore, at NGN235.90 per unit, prices are high (compared to the average of NGN30.90 per unit for sanitary protection). With most Nigerians being of low income,...

Euromonitor International's Incontinence in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Light Incontinence, Moderate/Heavy Incontinence.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Incontinence market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Retail Sales of Incontinence by Category: Value 2010-2015
  Table 2 Retail Sales of Incontinence by Category: % Value Growth 2010-2015
  Table 3 NBO Company Shares of Retail Incontinence: % Value 2011-2015
  Table 4 LBN Brand Shares of Retail Incontinence: % Value 2012-2015
  Table 5 Forecast Sales of Retail Incontinence by Category: Value 2015-2020
  Table 6 Forecast Sales of Retail Incontinence by Category: % Value Growth 2015-2020
Wemy Industries Ltd in Tissue and Hygiene (nigeria)
Strategic Direction
Key Facts
  Summary 1 Wemy Industries Ltd: Key Facts
Competitive Positioning
  Summary 2 Wemy Industries Ltd: Competitive Position 2015
Executive Summary
Despite A Poor Economy in 2015, Tissue and Hygiene Performs Well
Convenience and Growing Population Drives Growth in Tissue and Hygiene
Domestic Players Doing Well, But the Threat of Imports Increases
Modern Retail Channels Are Increasing Their Share of Distribution
Strong Growth Expected Over the Forecast Period
Market Indicators
  Table 7 Birth Rates 2010-2015
  Table 8 Infant Population 2010-2015
  Table 9 Female Population by Age 2010-2015
  Table 10 Total Population by Age 2010-2015
  Table 11 Households 2010-2015
  Table 12 Forecast Infant Population 2015-2020
  Table 13 Forecast Female Population by Age 2015-2020
  Table 14 Forecast Total Population by Age 2015-2020
  Table 15 Forecast Households 2015-2020
Market Data
  Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
  Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
  Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
  Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
  Table 20 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
  Table 21 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
  Table 22 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
  Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
  Summary 3 Research Sources


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